The number one factor to impact, well anything, in 2020 was of course COVID-19. Supply chains were not spared. International trade ground to a halt with the volume of Global trade in May of last year down by 17.7% compared to the same month in 2019,…
What is the first thing that comes to mind when you hear the word marketing? Billboards? TV ads? Flyers? Many organisations are reluctant to invest substantial amounts of money into marketing as they often don’t understand the full host of benefits that it offers. Marketing isn’t just about promoting…
ALRENE COETZEE, Social Media Manager at Digital Content Lab shares a light-hearted review on how some brands broke through the noise of COVID-19 advertising by showing us the funny side of the pandemic. When the COVID-19 pandemic hit South Africa at the beginning of 2020, a full national lockdown…
The only thing that is guaranteed right now is change and 2020 has undoubtedly offered proof of that! COVID-19 also sometimes referred to as “RONA” has had a massive impact on students and student life. But, it’s not all doom and gloom, there is a way to stay safe…
DILLON LOUW, Digital Content Creator at Digital Content Lab reviews what Netflix, Microsoft and Disney have in common and if its advisable to start a business in a recession. Netflix, Microsoft and Disney and other highly successful brands were all founded in poor economic times. This goes to show…
Today’s marketing world travels at breakneck speed, and in order to succeed in this industry, you have to stay ahead of the game. Throughout 2020, and the COVID-19 pandemic, we saw consumers shift their shopping habits from in-person to online. This shift in consumer behaviour has led to a…
Never before has the active integration and coordination of superior supply chain activities, that provide the best value for customers, been as important as it is right now. As an unprecedented 2020 draws to a close, with an uncertain future for businesses across the globe, it has become abundantly…
The IMM Graduate School is at the forefront of online education development and in a position to digitally support students through their academic journey. The risk of feeling isolated (which is often experienced in distance learning) is significantly reduced when you become a part of a student community. No…
Meaningful evaluation of student competence in online learning. Introduction During 2020, focus has shifted to learning and teaching in the digital environment, which up until a few months ago, was regarded as inferior education. Then necessity became the mother of invention as those who had clung to the familiar…
Zero to 100 million in only a few years: We take a look at South Africa’s start-ups that have grown from fledglings to million rand businesses. The Business of Iced Tea Vital Stats Player: Grant Rushmere Brand: Bos Brands Established: 2009 Visit: www.bosicetea.com When Grant Rushmere first envisioned…
