Life at IMM
Life at IMM
The objective of your education is to take you to new places. Its purpose is to enrich your life and increase your opportunities. Your education should teach you to combine your knowledge and ideas in interesting ways, so that you can critically interrogate the world and continually discover new things. This is especially relevant in the business world. At the IMM Graduate School we believe that the purpose of studying is not merely to convey information to the student, but to produce a forum conducive to critical analysis.
This is a challenging task that can only be achieved if all role players are engaged. To achieve these goals, you must be exposed to different kinds of teaching styles and learning media, with each possessing its own advantages, encouraging you to engage in numerous discussions, for the content to challenge your assumptions, and for you to learn to reframe your perspective. Throughout the learning process you will be asked to question your understanding and to challenge stale ideas and knowledge. It is in this manner, in humility, that our knowledge empowers us to take action and make a difference.
|South Africa||Africa||United Kingdom|
|Bloemfontein, Cape Town, Durban, Johannesburg Central, Birch Acres, Nelspruit, Pietermaritzburg, Polokwane, Port Elizabeth, Pretoria and Stellenbosch.||Windhoek (Namibia), Ezulwini (Swaziland), Lusaka (Zambia), Bulawayo and Harare (Zimbabwe).||Oxford|
|Private invigilation is available for students who live more than 150kms from an examination venue, as well as students who choose to study overseas.|
This online learning platform facilitates learning anywhere and anytime, by providing a user-friendly and convenient place to access learning materials, including the Learner Guide, Pacers, Past Exam papers, and Assignments. eLearn bridges the challenges presented by distance learning through the use of technology.
ProQuest One Business database and ProQuest Ebook Central (eLibrary)
This is the virtual library where you can peruse additional reading material and conduct research for your assignments, projects and research reports. ProQuest One Business provides access to peer reviewed academic journals, articles and other academic sources covering Marketing, Management and Logistics. ProQuest Ebook Central provides credible content with a breadth and depth of ebooks from scholarly sources, including University Presses and other top publishers. Subjects covered are Business, Management, Economics, Education, Computer Science and much more.
This is a platform where you can source assignment results, exam results, and exam confirmation letters. You can also update your personal details, monitor and follow, your account information.
In the online tutorials, a subject matter expert shares their knowledge through the use of a presentation or video-conferencing, addressing learning outcomes, assignment preparation, and exam preparation, giving ample opportunity for student feedback and interaction. These are recorded and uploaded onto eLearn, allowing you to refer back to the tutorial when preparing for your assignment or exam.
These are online question and answer chat sessions, giving you the opportunity to ask subject-related questions and receive immediate feedback and advice from an expert. These chat sessions are also uploaded onto eLearn for you, where you can access them at anytime should you have missed the live session.
Other Supporting Resources
The IMM Graduate School has information centres at the Student Support Centres (SSC’s) with textbooks, online resources and additional materials to help you with your assignments when you need to reference additional sources. These centres also provide free internet access to students.
Faculty members and tutors are on hand to guide and offer advice telephonically, on email or via one-on-one appointments.
These sessions are scheduled each semester before the assignment due dates, and towards the end of each semester before exams. The tutorials focus on problems or difficult areas as identified by students, and review work prior to the assessments.
The Journal of Strategic Marketing
The Journal of Strategic Marketing is the official publication of the Institute of Marketing Management, keeping you up to date with local and international marketing trends and marketing news. The magazine is available electronically on eLearn, and offers case studies and well-documented examples of marketing-in-practice that may be used to substantiate your your theoretical knowledge in your assignments.
The Study Guide for each module is used in conjunction with the prescribed textbook. The purpose of the Study Guide is to ensure that the key learning outcomes are stipulated per study unit ensuring the student is fully aware of what they will be required to know, in order to successfully pass the module. The Study Guide also provides additional background material, and encourages practical application of the key academic module concepts through the use of examples and short exercises.
At the start of each semester you will be supplied with a list of prescribed textbooks. The textbooks form the core knowledge-base for the module.
The module pacers set out the target dates for completion of the module content. These allow you to follow a structured study strategy, providing a framework to master the overall module content and assisting with the timeous completion of formative assessment submissions, while keeping the examination season in mind. The pacer also provides the student with a condensed overview of the entire module on a page or two.