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Lifestyle Marketing – Separating the Good from the Great

Estimated Reading Time: 4 Minutes Gone are the days when a catchy ad was enough to keep consumers interested. Using the free online resources available, anyone can create a stunning ad these days. This means that there’s a lot of noise out there and simply having a catchy brand name, logo, and a list of basic marketing personas is no longer enough to keep consumers interested – they want more. The good news is that there is a popular marketing technique designed to do that and much more. It’s called Lifestyle Marketing, and this is how it works. Whereas…

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