If you want to make a breakthrough in your career and maximise your marketing skills, then the Higher Certificate in Marketing provided by IMM Graduate School serves as a passage into this thrilling and diverse industry. This one-year marketing qualification, meant for aspiring marketers provides the essential knowledge and…
Due to its adaptability and versatility, a marketing degree is the launchpad to many opportunities for stimulating and gratifying job prospects in all sectors of the economy. Your fields of interest may belong to any area which could be technology, finance, fashion, healthcare to name just a few, and marketing…
This has been a year full of major challenges and remarkable innovations within supply chains across the globe. In this blog, we discuss the main lessons learnt from 2024 and how they can influence strategic choices in 2025. We also stress the value of having current knowledge and skills, and…
Supply chain management is at the heart of global business operations. The foundation of successful businesses lies with supply chain experts who do everything from ensuring prompt delivery of goods, to managing efficient service delivery and movement of information. If a career in Supply Chain Management sounds interesting to you,…
Image credits: Springboks Facebook https://www.facebook.com/springboks The Springboks are a prime example of excellence, not just on the pitch, but also in their skilful management of international travel arrangements. The way their transportation, lodging, and dietary requirements are handled flawlessly highlights how important sports supply chain…
The internet, as we know it, is filled with content across its various platforms and apps. Consequently, many people have felt overwhelmed by this oversaturation of content and have turned to digital detoxification, where they take a break from social media. This trend presents obstacles for marketers, but also…
Honouring Heritage Month is a special chance for South African brands to curate memorable storytelling across campaigns, fostering meaningful connections with the diverse tapestry of our nation—who we are as people. Cultural sensitivities are powerful triggers for a nation like ours. By incorporating our distinct South African humanness into…
Sustainability is a smart marketing move. Brands build a genuine connection with ever-increasing, environmentally aware audiences because of what the implementation of sustainable supply chains says about their attitudes toward the community. This blog will explore three different ways that supply chain sustainability can improve marketing outcomes, using actual…
Ernst van Biljon, the IMM Graduate School’s head lecturer and coordinator for the Master of Commerce: Supply Chain Management programme unpacks how e-commerce leaders like Shein, Wish, Temu, and Takealot use advanced supply chain strategies to enhance efficiency and customer satisfaction in South Africa. Read more on the Business Day…
Nikita Reeves is an IMM Graduate School Marketing Alumna making her name in the South African wine industry as the marketing manager for the Cape Wine Academy: “The opportunity to blend my passion for wine with my marketing expertise is thrilling, with the chance to meet and collaborate with diverse…
