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The Future of Education: How Online Learning is Shaping Tomorrow

9 November 2023
Categories: General, Online Learning

In our fast-paced digital era, the landscape of education is undergoing a remarkable transformation. Gone are the days when traditional brick-and-mortar classrooms held a monopoly on knowledge dissemination. Instead, we find ourselves in an age where online learning has heralded a paradigm shift in the way we perceive and engage with education. At the forefront of this educational revolution stands the IMM Graduate School. Join us as we explore the profound impact of online learning and its role in shaping the future of education, with a keen focus on online education, marketing, and supply chain, as well as the…

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The Evolving Role of Marketing: Is it just for the Marketing Department?

9 November 2023
Categories: General, Marketing

In the fast-paced realm of business, the traditional perception places marketing responsibilities firmly within the confines of a specific department within organisations. Nevertheless, with the passage of time, the very essence of marketing has undergone a substantial transformation. It is no longer relegated to the exclusive domain of a particular department; instead, it has emerged as an integral element that exerts influence across the multifaceted spectrum of an organisation. This transition holds profound implications for career prospects in the field of marketing and constitutes a primary emphasis on the educational programmes offered by the renowned IMM Graduate School. Marketing…

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Data-Driven Supply Chain Management: A Game Changer for Modern Businesses

9 November 2023
Categories: General, Supply Chain

In the fast-moving world of modern business, maintaining a competitive advantage and operational efficiency is paramount. Embracing data-driven supply chain management is a vital element that can revolutionise operations, enhance efficiency, and sharpen a company’s competitive edge. Unlocking the Power of Data in Supply Chain Management Data, the lifeblood of modern business operations, is integral to the supply chain. The true game-changer lies in leveraging this data for valuable insights, informed decision-making, and process enhancement. Harnessing Supply Chain Analytics At the heart of data-driven supply chain management lies data analytics. By collecting and analysing data from various supply chain…

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Choosing Your Path: Marketing vs. Supply Chain Management After School

9 November 2023
Categories: General, Marketing, Supply Chain

Selecting the right career path after school is a pivotal decision, one that can shape your future. In this blog, we will explore two compelling options – Marketing as well as Supply Chain Management – shedding light on their career prospects, job roles, and growth potential. We’ll also discuss how a qualification from IMM Graduate School can help you excel in these fields. The Dynamic World of Marketing Marketing is a dynamic and versatile field that involves promoting products, services, or brands to attract and retain customers. As the business landscape continually evolves, marketing professionals play a crucial role…

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The Great Chicken Wars: Analysing Pedro’s Bold Ad Campaign and Its Impact on Fast Food Marketing

28 September 2023
Categories: General, Marketing

In the cutthroat world of fast food, where giants like McDonald’s, KFC, and Burger King reign supreme, it takes a special kind of marketing genius to stand out. Pedro’s, a relatively small player in the fast food industry, did just that. Their audacious advertising campaign during the infamous “Chicken Wars” not only turned heads but also provides a compelling case study for marketers. In this blog, we’ll dissect Pedro’s marketing strategy, delve into the implications for the fast food industry, and explore how obtaining marketing qualifications from the IMM Graduate School can empower aspiring marketers to create equally impactful…

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Supply chain trends expected for 2024: Opportunities with IMM Graduate School’s supply chain qualifications.

28 September 2023
Categories: General, Supply Chain

The realm of supply chain management undergoes constant evolution, moulded by technological progress, global occurrences, and shifts in consumer expectations. As we approach the year 2024, it becomes increasingly crucial for practitioners within this domain to maintain their competitiveness by envisioning and adapting to emerging patterns. Within this composition, we shall explore the principal currents anticipated in the sphere of supply chain for the year 2024, concurrently illuminating pathways for career advancement presented through the Bachelor of Commerce (BCom) in International Supply Chain Management programme at the IMM Graduate School. 1. Digital Transformation Supply chain management is experiencing…

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Navigating the talent shortage in supply chain: The IMM Graduate School advantage

28 September 2023
Categories: General, Supply Chain

In the present globalised economy, the supply chain plays a vital role in various industries. It encompasses tasks from sourcing raw materials to delivering finished products, making its effective management crucial for a company’s competitiveness and profitability. However, a significant challenge has arisen in recent years: a shortage of skilled professionals in this field. In this blog, we’ll explore the supply chain talent deficit and shed light on why pursuing a career in supply chain management with qualifications and skills from the IMM Graduate School is a prudent choice. Tackling the Talent Shortage in Supply Chain The supply…

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Exploring the transformations of ‘X’ (formerly Twitter)

28 September 2023
Categories: General, Marketing

In the constantly evolving world of social media, ‘X,’ previously recognised as Twitter, has undergone substantial metamorphoses and adaptations that have left advertisers and users equally captivated and at times perplexed. These alterations have not only reconfigured the platform but have also wielded a notable influence on contemporary marketing methodologies. In this blog, we will delve into the odyssey of ‘X’ and scrutinise how it has fundamentally transformed the landscape of social media marketing. The Evolution of ‘X’ The inception can be traced back to ‘Twitter,’ a microblogging platform that took root in 2006, gaining recognition for its 140-character confinement…

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The difference between a Higher Certificate in Supply Chain Management and a Bachelor of Commerce (BCom) in International Supply Chain Management

5 September 2023
Categories: General, Supply Chain

In today’s interconnected global economy, without well managed supply chain systems, businesses will struggle and eventually die. With the rapid expansion of international trade and the growing complexity of logistics networks, professionals in the field of supply chain management are in high demand. Aspiring supply chain managers looking to enter this dynamic domain often face a wide range of studying options. Two popular choices are the Higher Certificate in Supply Chain Management and the Bachelor of Commerce (BCom) in International Supply Chain Management offered by the IMM Graduate School. Let’s find out what to expect from each programme,…

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Navigating the dark: Loadshedding’s ripple effect on South Africa’s supply chains

5 September 2023
Categories: General, Supply Chain

In the realm of supply chain management, where efficiency and precision are paramount, disruptions can send shockwaves through even the most finely-tuned systems. One such disruption that has cast its shadow over the supply chains of South Africa is loadshedding. This blog delves into the intricate web of challenges that loadshedding poses to supply chains, exploring its repercussions on manufacturing, logistics, inventory management, and supplier relationships. Moreover, it seeks to equip businesses with strategies to bolster their resilience and seek sustainable solutions in the face of this persistent energy constraint. The loadshedding landscape in South Africa Loadshedding, the…

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