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Marketing trends for 2023

As the internet grows and new trends arise, so does marketing. Digital marketing has to constantly adapt and evolve to keep up with the growth of the internet and social media, as well as keep up with the demands of customers. If marketers do not take advantage of these new developments, they will be selling themselves short. Why every business needs digital marketing No matter what type of business you have, or whether it’s well-established or a start-up, every business needs digital marketing. Digital marketing allows businesses to reach their target audience, it optimises and improves conversion rates, increases…

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Outsourcing – The New Link in Supply Chain Management

Life as we know it depends on it. Getting our food and water, clothes and medicine from supplier to consumer rely on it. Successful supply chain management is vital for the success of most businesses because it ensures customers get what they want when they want it. But supply chain management is not just about the movement of resources from point A to Point B. There’s a lot more to it. Supply chain management, when done right, boosts customer service and overall satisfaction by making sure that the right product is delivered to the right person – on time…

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