supply chain managers

The Power Duo: How Supply Chain Managers and Marketing Managers Collaborate for Business Success In today’s fast-paced business environment, it’s more important than ever for supply chain managers and marketing managers to work together closely. By collaborating effectively, these two critical functions can drive business success and create a competitive advantage in the marketplace. At its core, supply chain management is all about ensuring that products are delivered to customers efficiently and cost-effectively. Marketing, on the other hand, is focused on creating demand for those products through a range of strategies, including advertising, branding, and promotions. While these functions may…