Semester 1 Registrations for new students close on 31 March. Module restrictions apply. Apply Now!.

Home / Neil Patel

Neil Patel

Marketing Trends for 2020: Here’s What Will Happen That Nobody is Talking About

26 January 2020
Categories: General

Neil Patel  Source: https://neilpatel.com/blog/marketing-trends/ The new year is right around the corner. And I know you are already prepared because you read this blog and tons of other marketing blogs, right? But here is the thing: I also read most of the popular marketing blogs, follow all of the marketing YouTube channels, and listen to the same podcasts you do. And I’ve noticed that very few people are talking about what’s really going to happen in 2020. Sure, they will tell you things like voice search is going to account for over 50% of the search queries next year…

Read More

Thought Leaders – modern day pioneers

21 June 2019
Categories: General

The phrase ‘thought leader’ first appeared in 1887 in a description of Henry Ward Beecher, but its meaning has been redefined repeatedly over time. Forbes defines a thought leader as “an individual or firm that prospects, clients, referral sources, intermediaries and even competitors recognise as one of the foremost authorities in selected areas of specialisation, resulting in its being the go-to individual or organisation for said expertise”. Well that’s a mouth full! In simpler terms, thought leaders are knowledgeable and highly respected individuals or organisations in an industry. They are often in high demand by co-workers, colleagues, clients, customers,…

Read More

Social Media Management

19 April 2019
Categories: General

Social Media has infiltrated nearly every aspect of our lives  Social media is constantly evolving and has infiltrated nearly every aspect of our lives – keeping up with it isn’t an easy task. Of course, social media isn’t just for personal use -it has become an integral part of digital marketing and can help a business develop from a start-up into a smooth-running machine. Social media marketing is all about communication.  According to industry legend, Neil Patel, “Social media marketing is the process of creating content that you have tailored to the context of each individual social media platform in…

Read More

The scope of a Digital Marketing Career

5 April 2019
Categories: General

Marketing is an integral part of any business, so it makes sense that only the best of the best would be tasked with the responsibility of creating awareness and promoting a brand. It’s a highly lucrative career, but only if you have the right skills and training. Of course, there’s no shortage of guides and how-to’s online that promise to make you an expert in the marketing world – but these only scratch the surface. Industry experts like Neil Patel, Rand Fishkin and Jeff Bullas have all dished out a lot of articles explaining key marketing techniques and trends, but…

Read More