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IMM Alumni

Watch that space! Recruitment ads can be misleading

6 September 2019
Categories: General

Young graduates and professionals are often bamboozled by misleading recruitment advertising. Jennilee Peremore-Oliver reveals what to look for in prospective employers – and their ads – to ensure you’re not taken for a costly ride. Having viewed hundreds of job advertisements published by recruiters and human resources practitioners, I often question how much thought was given to it before clicking ‘publish’. Based on how much these job ads reveal about many of the recruiting companies’ (rather questionable) corporate culture, I am sure they would have rather left it concealed. This might be bad news for the recruiting company, but…

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These shoes were made for walking the road to success

27 May 2019
Categories: General

Watching IMM Graduate School’s Pearls of Wisdom video, one can’t help but feel a stirring sense of the opportunity, excellence and success of the institution’s brand. Michael Bratt takes a look at the campaign. There’s a reason shoes are a recurring motif in the latest IMM Graduate School’s marketing campaign. And it’s not just because having an IMM qualification gives you a foot in the door… Shoes were used to creatively convey the key message that walking in the steps of successful IMM Graduate School alumni gives a students a sense of what can be achieved, while also being…

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