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From pollution to personalisation: Marketing Trends 2020

The start of a new calendar era, like the one we are entering now, presents any hack with a hunger for an audience with an irresistible temptation to predict what the future will bring. HERMAN POTGIETER, Senior Lecturer, IMM Graduate School, gives his perspective on what marketers should take…

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Bustin’ 10 myths about online learning

Learning is often about challenging assumptions. This can equally apply to online learning, which, despite its growing popularity across the globe, is subject to certain myths and misconceptions. Dr. CECELIA ROSA gives the facts. The requirements of the knowledge economy and the changing needs of business, as the…

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Creative leadership and the leadership of creativity

Besides being an economic development opportunity, creative thinking can solve human challenges and problems at significant scale. This is what the world needs. This is what our country needs, writes LAUREN WOOLF It’s hard to believe that a mere two to three decades ago, creativity was barely explored or…

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2020 – It’s the Year Of The Remote Worker

Estimated Reading Time – 4 Minutes We’ve always believed that robots will take over our jobs one day. That might still become a reality, but something else is happening in the meantime. Increased amounts of employees are distancing themselves from their typical 9 to 5 jobs in favour of…

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Sunday Ted Talk – A guide to collaborative leadership

In Lorna Davis’ insightful TED Talk, she explains how our idolisation of heroes is holding us back from solving big problems and why we as a civilization need to rely on each other to make real changes in our society. Davis also gives us real-world examples of the heroes that…

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Sunday Ted Talk – Why gender-based marketing is bad for business

As effective as this marketing tactic is, Gaby Barrios explains why gender-based marketing is bad for business and consumers. Barrios explains that not only does it create gender stereotypes, but it doesn’t drive nearly as much business as we might think.  In this TED Talk, Barrios shows businesses how they…

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New degree for a new world: IMM Graduate School launches vital Bachelor of Commerce degree in International Supply Chain Management

In today’s ever-changing world, built on technology, e-commerce and global trade, supply chain management is increasingly becoming a pivotal personal competence, and a key competitive advantage for many businesses. This trend is manifesting in a worldwide shortage of supply chain management (SCM) skills and, in particular, a critical skills…

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