Female representation and leadership have increased in recent years in the marketing industry, but it is still not at the point where it should be. A report by McKinsey titled “Women in the Workplace” found that women are still underrepresented in leadership roles, specifically women of colour. But, businesses and…
The health care system uses risk management models to purchase the necessary goods and services they need to operate. This model is not optimal as it focuses on aggregate metrics to estimate future costs rather than using supply chain management which would be able to allow more effective spending. Supply…
The COVID-19 pandemic has worsened the already existing issues that the global supply chain had been facing. From port congestion to global inflation, supply chains have been feeling the pressure. Because of this, there has been a shift in supply chains which has changed the way peopleo business and has…
Social media, technology, and manufacturing companies lead the pack as the fastest growing brands in 2022. A pharmaceutical and biotechnology company are also listed on the fastest growing brands list – largely, if not solely, due to the COVID-19 pandemic. Here is the list of the 10 fastest growing brands,…
Content creation, which may seem simple and fun to many, is a full-time job that requires skill and effort. Meta has recognised this and plans to focus on offering content creators the tools they need to monetise their content. Monetising content on Instagram and Facebook also aims to keep content…
Over the past decade, Google has been the world’s biggest search engine. The total amount of…
Positions in the marketing field are vast and ever-changing as it evolves. This is why obtaining a postgraduate degree with a Marketing specialisation is able to open up an array of doors for you. Marketing encompasses a range of smaller fields, like advertising, PR, and digital design. Choosing to specialise…
Due to the COVID-19 pandemic, global supply chains have experienced strains and shortages. Products and supplies, specifically raw materials, are low in stock and availability, which has increased the demand and the prices. This affects all components of the supply chain, from shipping companies to logistics businesses to ports. These…
The Metaverse is a new frontier that is booming with new opportunities for internet users, but also for businesses. Businesses, within the Metaverse, will be able to interact and connect with their client base on a more personalised level, similar to how they interact with them in any real-life situation.
The debate between which is more useful, a degree or skills, has been a hot topic in recent years. Degrees and skills offer you a range of benefits, with degrees being important in specific fields and vice versa. But regardless of the field that you are building a career in,…
